When you start uploading your YouTube videos, you will automatically gain your own YouTube channel. This is a central URL where your fans will be able to see all your new content and learn all about you. By default, it’s a fairly blank page but of course it’s important to optimize this page if you want to bring in as much traffic as possible and to gain lots of subscribers.
Profile Picture and Cover Image
The first step to doing this is to set up your profile picture and cover image. Now unfortunately, your profile picture is somewhat limited, tied as it is to your Google+ account. While you don’t strictly have to adhere to the rule, Google encourages users to use pictures of themselves here and you’ll probably want to play nice with Google so you can get the most out of Google+, analytics, AdSense etc.